Day-Date Ref. 18248 “Bark Ferrite”

The true archetype for a luxury sports watch, the model was born in 1956, ever since ingrained itself within the fabric of modern culture. Nicknamed the “Presidential” or simply “Presi” — a misnomer, in fact, as the Day-Date’s standard bracelet bears the official name President, though the watch itself does not — Day-Dates have graced the wrists of figures like Martin Luther King, Gerald Ford, Jack Nicklaus, and even Tony Soprano.

With its wide-ranging combinations of dial materials, case finishes, and bracelet designs, the Day-Date has provided collectors with countless opportunities for personal expression. Among the rarest and most captivating variations are those featuring exotic hardstone dials, ranging from coral and rubellite to bloodstone and, as seen in the present example, ferrite. A ceramic alloy with a metallic luster and layered texture, ferrite possesses a visual depth and shimmering quality reminiscent of meteorite, offering a striking and unexpected twist on the iconic model.

This reference 18248 features a distinctive bark-finished bezel that harmonizes beautifully with the bark-textured center links of the President bracelet. The dial’s applied Roman numerals are thoughtfully aligned with the rectangular hour markers on the chapter ring, creating a sense of symmetry and rhythm enhanced by the warmth of the yellow gold case. Measuring 36mm in diameter, the watch wears comfortably and exudes unmistakable vintage charm. Powered by Rolex’s calibre 3155, the movement boasts a double quickset function, allowing for independent adjustment of both day and date displays.

Well-preserved and showing strong case proportions with crisp hallmarks, this rare example represents a particularly charismatic interpretation of the Day-Date, showcasing Rolex’s flair for combining technical rigor with stylistic experimentation.